Product

What is a sales funnel?

Glossary

A sales funnel is a model that represents the journey customers take from first awareness of a product to making a purchase. It visualizes each step of the buying process, from generating leads to converting them into customers.

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How do sales funnels work?

Sales funnels work by guiding prospects through progressive stages such as awareness, interest, consideration, and decision. For instance, a potential customer might discover a brand through an ad, download a brochure, attend a demo, and then make a purchase. Tracking the funnel in a CRM helps sales and marketing teams identify where leads drop off and optimize strategies to improve conversion rates at every stage.

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Sales funnels in Bitrix24

If you are looking for a simple and powerful CRM with sales funnels, consider Bitrix24. With over 35 sales and marketing tools on board, Bitrix24 is a perfect choice for any business.

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Free

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Unlimited users

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35+ tools

15.000.000+ organizations have chosen Bitrix24